Here’s some important information before you book:

  • Shepherds is now contactless payment only. No cash payments will be accepted in-store.
  • Please do attend your appointment punctually and with no companions. An extra 15 minutes has been added to all appointments to allow time for cleaning, and we will request that all clients wash their hands and face before and after.
  • We kindly ask you to cancel your appointment if you are feeling unwell or experiencing any COVID-19 symptoms.
  • Masks will be offered at the salon, but please feel free to wear your own if necessary – We appreciate that due to the nature of the service we provide, it may not be possible for customers to wear masks. Rest assured that we will be wearing masks, and facial vizors ourselves.

Welcome to Shepherds

Masters of the trade. Personal, tailored service. Classic and modern.


In England, men-only barbershops once had a slightly dodgy reputation. If you walked past one, you’d probably think twice before entering. But Birmingham entrepreneur David Sturgeon has made a niche for himself, by offering both old-fashioned wet shaves and a good, modern haircut.


Like other salons, Shepherds offers grooming products. However, we’ve chosen to develop our own. Made as naturally as possible from ingredients of the highest quality. We only sell products that we would use ourself, made by local manufacturers.


David cuts hair every day. He’s not the type to sit in an office and tell people what to do. He stands beside his team, and he still loves doing what he does after fifteen years. He believes that this is the key to making any creative business work.

“At the end of the day, you’re standing on your feet for hours, and it’s hard work, so you should only do it if you have a passion for it.”David Sturgeon, Master Barber.


Having started in the industry at the age of eighteen he found that high-street chains really didn’t know how to do men’s grooming. He realised there was a market for someone who specialises in a neater cut, done carefully and reliably. He’s taken everything that he loves about the traditional barbershop and added a modern twist to it.


Our staff are local people and in Birmingham, the talent base is really strong. The people that put on their waistcoats at Shepherds every morning, do it because they have a passion for it.


MO: 10:00-19:00

TU: 10:00-19:00

WE: 10:00-19:00

TH: 08:00-20:00

FR: 10:00-19:00

SA: 08:00-17:00

SU: Closed


0121 792 8856

Piccadilly Arcade,

New Street, Birmingham, B2 4HD

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